We believe content marketing is the story you tell such as:
Positioning you as the expert is our sweet spot! We have collaborated with our clients on books, free guides, award applications, magazine feature articles and more! High value content is key - as it engages your target client and positions you as the go-to in your industry.
We create engaging websites designed for your target audience. One of the best ways to create value when marketing is through the use of articles and blogs. We create the content and strategies to push it out to your target audience. This approach results in more quality traffic to your website, sales inquiries, and ultimately ROI! All of this happens while we position you as the expert in your industry.
In today's digitally driven world, customers must be emotionally moved to action. They resonate (and buy from) brands they know and trust. Is your brand and messaging effective? Is your logo from the 90s? Does the content on your website, in your marketing collateral, and on social media synergistic?
We take the time to learn about your business goals. Then, we create meaningful content that drives behavior, engagement, and action through the power of:
We believe that successful organizations have one major thing in common. Sales and Marketing Alignment. But, what exactly does this mean? Here are some questions to start you thinking:
We work with all types of organizations and industries to evaluate and align Sales and Marketing initiatives because in today's digital world, marketing is a critical part of your sales funnel and if you want to maximize your sales and ROI, your marketing initiatives must be transparent and supportive of your sales goals.
So, as part of our sales approach, we evaluate your marketing initiatives to ensure that your budget is spent in the right places, with the right messaging, for the right audience. More importantly, in a way that fosters and supports the bottom line...Sales!
We provide objective strategies because, unlike many agencies, we don't actually sell the services most marketers promote. So, instead of trying to sell you PPC or digital marketing services, we provide you the strategy, resources, tools, and even oversight to ensure those strategies are properly executed.
Your first impression is always the most important. It's the top of the sales funnel. We work with you to create websites and marketing collateral that will not only attract your target audience, but compel them to want to do business with you over your competition!
When a prospect downloads high-value content, your sales funnel expands. We help you create that content and create a strategy around it, for more ROI for every marketing dollar spent. Ideas360 helps you evaluate the top of your sales funnel, ensure your team is properly handling those new leads, and nurturing them throughout the funnel. We also work with you on closing strategies to convert more leads into sales.
In today's digitally driven world, customers must be emotionally moved to action. What story are you telling your customers? Is your brand and messaging effective? Is the content on your website, in your marketing collateral, and on social media synergistic?
We take the time to learn about your business goals. Then, we create meaningful content that drives behavior, engagement, and action through the power of:
Social media and platforms like Houzz and Pinterest provide the average homeowner with plenty of ideas long before they ever meet you! So, we help you maximize these platforms to get in front of your ideal client. We maximize visibility and lead generation utilizing the most popular tools, including:
If you have the knowledge and experience, we'll help you make the most of it by positioning you as the expert in your field! We have helped clients with videos, ebooks, book launch, and other mediums to help position them as the expert in their field!
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